WWHO

WWHO (channel 53) is a television station licensed to Chillicothe, Ohio, United States, serving the Columbus area as an affiliate of The CW.

It is owned by Manhan Media, Inc., which maintains a local marketing agreement (LMA) with Sinclair Broadcast Group, owner of ABC/MyNetworkTV/Fox affiliate WSYX (channel 6), for the provision of certain services.

[2][3] Sinclair also operates TBD station WTTE (channel 28) under a separate LMA with Cunningham Broadcasting; however, Sinclair effectively owns WTTE as the majority of Cunningham's stock is owned by the family of deceased group founder Julian Smith.

Triplett sold the station to Fant Broadcasting for $2 million in 1994 and changed its calls to WWHO on April 15, when the on-air name "Who-53" was adopted.

At the same time, the station entered a local marketing agreement with NBC affiliate WCMH-TV (channel 4, then owned by The Outlet Company).

Until 1998, WWHO also served as an alternate NBC affiliate, airing the network's programming when WCMH was unable, due to its annual broadcast of Columbus' July 4 fireworks display Red, White & BOOM!

[4] WWHO remained an independent station until January 11, 1995, when it became a charter affiliate of The WB Television Network.

WWHO was the obvious choice as Columbus' CW affiliate since it already carried both UPN and WB programming.

(WSYX, the area's ABC affiliate (and sister station to WTTE), launched a new digital subchannel featuring programming from MyNetworkTV in September of that year.)

In November 2011, it was reported that the Sinclair Broadcast Group, the owner of WSYX and who also effectively owns WTTE, was in talks to purchase WWHO from LIN for an estimated $7 million.

In February 2012, after consummating the sale, Manhan Media entered into a shared services agreement (SSA) with Sinclair, making WWHO a sister station to WSYX and WTTE.

[9] (Manhan Media's owner, Stephen P. Mumblow, subsequently started Deerfield Media to acquire the Federal Communications Commission (FCC) assets, including the licenses, of several stations that are being divested by Sinclair in the wake of its purchase of stations from Newport Television.

In a way, the LMA also reunited WWHO with WLWC, which Sinclair owned outright until April 2013 when that station was sold to OTA Broadcasting, LLC.

WSYX/WTTE/WWHO studios in Columbus.