[5] Before the station's launch, the Jackson market relied on the second subchannel of CW affiliate WLMT in Memphis for MyNetworkTV and a more close-to-complete complete MeTV schedule.
On May 5, 2015, the station's primary affiliation was changed to Antenna TV, with MyNetworkTV programming remaining in the prime time schedule.
[7] On Monday, November 23, WYJJ added a fourth subchannel carrying religious programming from the Sonlife Broadcasting Network.
On January 29, 2016, WYJJ added a fifth subchannel carrying Grit, which broadcast entertainment programming aimed towards men.
[8][9] Two months later, WYJJ began simulcasting the MyNetworkTV schedule as aired on the second subchannel of NBC affiliate WRDE-LD in Rehoboth Beach, Delaware.
This practice is similar to those of WYJJ's sister stations, WCZU-LD in Bowling Green, Kentucky, and KPJO-LD in Joplin, Missouri.
In September 2015, WYJJ-LD began broadcasting Atlantic Coast Conference football and men's basketball from the ad-hoc ACC Network, the syndicated programming service operated by Raycom Sports.
In January 2017, DrTV was replaced by Sony Pictures Television's GetTV network, and Cozi TV launched over a new DT7 subchannel.