The Weather Network

It delivers weather information on television, digital platforms (responsive websites, mobile and tablet applications) and TV apps.

TWN was launched on September 1, 1988 as WeatherNow by Lavalin Inc. and Landmark Communications, the owner of The Weather Channel and renamed to its present name on May 1, 1989.

It also operates counterpart brands including MétéoMédia; Canadian, Eltiempo Spain, Wetter Plus Germany, and Clima Latin America.

The Weather Network was licensed by the Canadian Radio-television and Telecommunications Commission on December 1, 1987[1] and began broadcasting on September 1, 1988 (six years after the U.S.

One of the most notable was "EarthWatch", which originally began as a five-minute news segment discussing environmental and weather-related issues.

("Morning Report" was, coincidentally, the title of the GTA broadcast dated back to February 7, 1994; the runtime was 4 hours.

[7] On May 2, 1998, The Weather Network started broadcasting nationally from a new studio facility in Mississauga, Ontario after relocating from Montreal.

[9] In June 2004, The Weather Network took legal action against Star Choice (now Shaw Direct) after moving TWN on a new bundle without giving any notice to its subscribers.

In 2009, The Weather Network was granted 9(1)(h) must-carry status by the CRTC, under the condition that Pelmorex develop a "national aggregator and distributor" of localized emergency alert messages.

The Weather Network also won a World Medal from the NY Festivals International TV Broadcasting Awards for a 2007 story on a blind woman learning to sail who uses her other senses to determine changes in wind patterns and potential storms.

The HD simulcast for cable and IPTV providers currently do not offer local forecasts unlike the standard definition feed.

At the start of 2014 spring programming cycle,[16] "14 day trends" were introduced to the latter, whilst the former showcased information from 50 major Canadian cities.

[18] The top two-thirds now features three "boxes", with the first one showing the city as a header, and contains the current local time, date and weather conditions.

The second one cycles through extra information on ceiling, pressure, humidity, apparent temperature, wind, gusts and visibility.

[21] The channel has been criticized for its excessive use of advertising through commercials and forecasts and some weather segments (e.g., hot spots, picnic/barbecue report, etc.)

The channel has also been criticized for putting more coverage over the weather in Southern Ontario than the rest of Canada during its national segments.

The 2008 launch of local programming for the Greater Toronto Area had also further limited updated forecasts throughout the rest of Canada.

The original logo, used from 1989 to 2011.
The Weather Network HD logo