The "Pure Energy" subtitle derives from a sample of Leonard Nimoy's voice from the Star Trek episode "Errand of Mercy".
In 1989, Pittsburgh radio station WYDD-FM played this song non-stop in a loop for 25½ hours—focusing on a repeat of the "Pure Energy" sample from Leonard Nimoy as Star Trek's Mr. Spock.
The marketing stunt caused listeners to call emergency services, concerned that some calamity had befallen the DJs and other station employees.
Bob Hank, general manager at the time, told reporters he was only trying to draw attention to the station's switch in format and new call letters WNRJ (N-R-J = "energy").
Tommy Boy Records grew frustrated that the band was spending so much money in the studio but had nothing to show for it, and pressured them to make a hit.