The company sells recycled and bamboo products and donates half its profits to charity.
[2] Griffiths had the idea for the company after learning that more than 2 billion people didn't have access to a toilet.
[3] WGAC launched in July 2012 with an Indiegogo crowdfunding campaign, for which Griffiths sat on a toilet in a warehouse for 50 hours, until the first $50,000 had been raised.
[7] The company began receiving investment funding in 2021, totalling around $50 million, from investors including Mike Cannon-Brookes.
[14] Half of the company's profits are donated to charities including WaterAid, WaterSHED, and Shining Hope for Communities.