The song was released on September 30, 2016, digitally and physically as the lead single from Noll's fifth studio album, Unbroken (2018).

It’s a joyful song that is all about being yourself and doing the things that make you happy.”[2] Noll performed the track at the 2016 Deni Ute Muster on 1 October 2016 where the official video clip was filmed.

[4] Zanda Wilson from Music Feeds said "[it's] the most pop-infused track we’ve heard from Nollsie in a long time.

"[2] Kristanna Sutton from aaa Backstage said ""Who I Am" encapsulates everything we love about [Noll] and it has definitely captured the hearts of true Nollsy fans around the country.

"[5] Mallory Arbour from The AU Review described it as "upbeat, catchy and a real stick-it-to-the-man song".