The brewery was initially located in Foothills Industrial Park, and only produced draught beer for sale in bars.

The building, a Quonset hut originally built as a clothing supply store, was renovated to include not only the brewery but also the Taproom—an on-site pub.

Due to its loss of independent ownership, Wild Rose was immediately removed from the Alberta Small Brewers Association.

[12] It was also the only Alberta brewery to be recognized at the 2008 Canadian Brewing Awards, winner of two silver medals for its wheat beer (Velvet Fog) and its barley wine.

[13] The brewery also received two bronze medals at the 2015 Canadian Brewing Awards for Electric Avenue lager and Natural Born Keller kellerbier.