Wilderness Is Paradise Now was the debut and only album by Reading based English rock band Morning Runner.

The kind of imagery that Tappin Gofton were looking at in these old volumes was noticeably decorative, with many of the pieces displaying strong narrative themes, and it was these two distinct elements that formed the foundations for their ideas.

Once they had agreed on the overall thematic look for the covers and a set of ideas for each release, they commissioned the illustrator Kam Tang, who they collaborated with to produce the drawings for the artwork.

However, some critics refuted these, with NME's Paul McNamee saying "they're a band that could knock 10 bells out of Keane" and Phil Mongredien of Q stating that a Coldplay comparison "would be doing Morning Runner a disservice."

Mike Pattenden from The Times said that it was the band's slower tracks which suggested that "Morning Runner are in it for the long haul."