The finders of these special tickets will be given a full tour of his tightly guarded candy factory, as well as a lifetime supply of chocolate.

However, Charlie and Grandpa Joe have also succumbed to temptation by this time and sampled Fizzy Lifting Drinks, Mr. Wonka's experimental line of beverages that gives the drinker the power to float temporarily.

Wonka informs Charlie that the tour is over, abruptly dismisses him and Grandpa Joe, and disappears into his office without mentioning the promised grand prize of a lifetime supply of chocolate.

Grandpa Joe asks about the prize, but Wonka tells him that Charlie will not receive it because he broke the rules, angrily referring to the forfeiture clause of the contract that the ticket holders signed at the start of the tour.

"[6] Willy Wonka (portrayed by Johnny Depp as an adult and by Blair Dunlop in his youth) is once again the owner of a famous chocolate factory.

Due to problems concerning industrial espionage, he has laid off all his employees, among them Charlie's Grandpa Joe, and closed his factory for many years.

Wonka offers Charlie a chance to live and work with him in the factory, explaining that he is getting old, and that the purpose of the contest was to find a successor to take over as owner once he retires.

Wonka secretly sampled some candy one day and was instantly enthralled, running away from home and travelling to Switzerland and Bavaria in order to pursue a career in making it.

Charlie, who is not prepared to part with his family, rejects the offer, prompting Wonka to fall into a deep depression that saps his creativity and causes his business to suffer.

[13] Burton and screenwriter John August worked together in creating Wilbur Wonka, Willy's domineering dentist father.

The studio wanted to make Willy Wonka the idyllic father figure Charlie Bucket had longed for his entire life.

"[12] Depp stated on The Ellen DeGeneres Show that he based the character on what he believed an "incredibly stoned" George W. Bush would act like.

"[16] Depp wanted to sport prosthetic makeup for the part and have a long, elongated nose, but Burton believed that it would be too outrageous.

Time Out Film Guide called it "Great fun, with Wilder for once giving an impeccably controlled performance as the factory's bizarre candy owner.

[22] Regarding Wilder's effect, Anderson wrote "If you're a kid, Wonka seems magical, but watching it now, he has a frightening combination of warmth, psychosis, and sadism.

"[24] Wilder received a nomination for the Golden Globe Award for Best Actor in a Musical or Comedy for his role as Willy Wonka, but lost to Chaim Topol as Tevye in Fiddler on the Roof.

Critic Andrew Sarris, of The New York Observer, who did not enjoy the film's style in general, wrote "I wonder if even children will respond to the peculiarly humorless and charmless stylistic eccentricities of Mr. Burton and his star, Johnny Depp.

Indeed, throughout his fey, simpering performance, Depp seems to be straining so hard for weirdness that the entire enterprise begins to feel like those excruciating occasions when your parents tried to be hip.

"[29] Mick LaSalle from the San Francisco Chronicle found that "all the laughs [in the film] come from Depp, who gives Willy the mannerisms of a classic Hollywood diva".

[30] Peter Travers wrote in Rolling Stone magazine that "Depp's deliciously demented take on Willy Wonka demands to be seen.

"[31] Depp received a nomination for the Golden Globe Award for Best Actor in a Musical or Comedy for his role as Willy Wonka, but lost to Joaquin Phoenix as Johnny Cash in Walk the Line.

"[34] Alison Willmore of Vulture cited Chalamet's performance as the weakest part of Wonka, "which isn’t to say that he’s bad in the movie – just hesitant, like he’s working in an idiom that doesn’t come naturally to him, which is odd.

"[35] Michael O'Sullivan of The Washington Post called Chalamet's performance "one-dimensional" and criticized him as "a character so purely benevolent and selfless that he makes Jesus, Gandhi and the Buddha look like a bunch of hooligans.

"[37] Kristy Puchko of Mashable called Chalamet "marvelous" as Wonka: "He is positively lovely, like he's got some bottled sunshine of his own... Giddy and genuine, Chalamet is a prince of musical theater, whether dancing with a rousing ensemble or waltzing with a hat and coat on a walking stick as a stand-in partner.

"[38] Katie Walsh of the Los Angeles Times offered similar praise: "[He] gives himself over fully to the wonderment and vocal demands of the role.

"[39] Chalamet received a nomination for the Golden Globe Award for Best Actor in a Musical or Comedy for the role but lost to Paul Giamatti for The Holdovers.

Real-life versions of the Everlasting Gobstopper and the Wonka Bar were produced, along with a line of other candies not directly related to the book or the film.