The Wine Institute is a public policy advocacy organization representing over 1,000 California wineries and affiliated businesses.

[2] Led by Bobby Koch, its mission is "to initiate state, federal, and international public policy to enhance the environment for the responsible production, consumption and enjoyment of wine.

"[3] The Wine Institute is the only advocacy group representing the California wine industry at the state, federal and international levels.

[4] The organization's initiatives include: The Institute is based in San Francisco, with offices in Sacramento, Washington, D.C., six regions of the United States and 16 countries abroad.

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