[10] Both Disney and Universal entered bidding negotiations with Warner Bros. and Rowling for the theme park rights to Harry Potter.

[12][13] In January 2007, About.com reported a rumor from a "highly credible source" that the Universal Islands of Adventure park's Lost Continent area was going to be re-themed "to the stories and characters of one of the most popular children's franchises".

[15][16] On May 31, 2007, Universal, in partnership with Warner Bros., officially announced the Wizarding World of Harry Potter would be added to Islands of Adventure.

Hogsmeade contains many gift shops and restaurants from the book series including Dervish and Banges, Honeydukes, Ollivanders,[21] the Three Broomsticks, and the Hog's Head.

At the Universal Studios Florida theme park, another Wizarding World of Harry Potter land opened on July 8, 2014.

The land will also feature many shops, restaurants, and experiences as well as a location where guests can time travel by Métro-Floo to the 1990s British Ministry of Magic.

[6] The Wizarding World of Harry Potter opened at Universal Studios Hollywood on April 7, 2016,[29] Replacing The Adventures of Curious George which closed on September 6, 2013.