He partnered with Pat Stillman, an Academic All America football player and entrepreneur, to open the camp.
Named after a small town 35 minutes east of State College, Pennsylvania, Woodward started out as a gymnastics camp.
When Ed Isabelle’s son, Lou, became interested in BMX racing and suggested a downhill course be built, he started exploring additional sports offering for the camp.
When the US decided to boycott the 1980 Olympic games, Woodward Camp expanded its programming to include BMX racing.
FUEL TV and Woodward partnered to create the show in 2007, and its fourth season began airing in February 2011.