A primary objective of the organization is to support professional photojournalism on a wide international scale through the World Press Photo Academy.

It organizes a number of educational projects throughout the world: seminars, workshops and the annual Joop Swart Masterclass.

His picture showed a group of young Lebanese driving through a South Beirut neighborhood devastated by Israeli bombings.

"[2] WPP refused to censor the Israeli artist and shut down the exhibit ten days ahead of schedule.

[4] Since 1994 World Press Photo has organised the Joop Swart Masterclass, where photojournalists who are considered notable are selected to mentor a group of young photographers.