[3][4] The company was founded by UnInc riders DCP (David Carrier-Porcheron), Romain De Marchi and JP Solberg after leaving Burton Snowboards.

[3][4] The new company established its name in the industry in a relatively short period of time.

designers receive R&D input of some top-level freestyle snowboarders.

The 2016-17 catalog consists of fourteen models,[8] which grew to twenty for 2019-20.

has also collaborated with Now Snowboarding on bindings, and Globe International on shoes.