In the Chinese market, Yangwang vehicles occupies the price range above CN¥1 million (approximately US$140,000), competing with European luxury brands.

Yangwang is the first brand to introduce BYD's proprietary individual wheel drive (IWD) technology platform called "e4" (易四方).

[5][6] During the presentation, BYD founder and CEO Wang Chuanfu personally drove a U8 onto the stage, while another U8 equipped with Mecanum wheels demonstrated the IWD technology by driving sideways and performing a tank-like rotation.

[8] At the same show, Wang also unveiled the U9, a battery electric hypercar featuring the proprietary "DiSus" (云辇) active suspension system and a claimed 0-100 kph time of just 2 seconds.

[9] On September 7, 2023, BYD teased a new vehicle which is later named Yangwang U7, in a presentation at the annual Automobile Aerodynamics Academic Meeting hosted by the Society of Automotive Engineers of China (SAE).