[1] In 1964, 100,000 French farmers agreed to merge six regional dairy cooperatives in order to more efficiently market their products at the national level.

[2] The company's logo is a six-petaled flower designed by Philippe Morlighem,[3] each petal representing one of the six main cooperatives' founders.

In 1993, Agropur and Agrifoods (the two largest dairy cooperatives in Canada) combined their yogurt and fresh cheese marketing and manufacturing activities to form Ultima Foods.

Yoplait UK Ltd is based in General Mills' European head office; Harman House in Uxbridge, London, United Kingdom.

[citation needed] The Yoplait brand first entered the United States in 1974 when it was licensed by the Michigan Cottage Cheese Company.

In 1977, General Mills acquired the U.S. marketing rights to Yoplait from that company, along with a yogurt plant in Reed City, Michigan.

General Mills opened a plant in Carson, California to manufacture Yoplait for the West Coast, where it became the best-selling yogurt brand.

As of Autumn, 2023, Original Yoplait states on the package that it contains bio-engineered ingredients, which is corroborated by a general statement on its website.

[24] During the 2000s and 2010s, Yoplait steadily lost market share in the United States to Greek yogurt brands, especially Chobani.

Yoplait has been the primary sponsor of Race for the Cure, a marathon held to raise additional research money, since 2001.

The American franchise of Yoplait added a rim on the bottom of the yogurt containers to keep animals such as skunks from accidentally getting their heads caught.

"[29] The 2011 documentary Pink Ribbons, Inc. reported that some products sold under the "Save Lids to Save Lives" campaign had previously contained milk from cows treated with bovine somatotropin, a growth hormone banned in many nations for its possible link to diseases in humans, until the company agreed to remove it.

[30][31] A 2012 television advertisement for Yoplait prompted criticism from the National Eating Disorders Association due to its portrayal of a woman making difficult food choices.