The song was the bookmakers' 10th favourite after it was placed in the running order as next to last, straight after Austria's entry "Loin d'ici" (English: Far from here) by 19-year-old Zoë.

[citation needed] Following the duo's first rehearsal at the finals, bookmaker William Hill decreased their odds of winning from 50–1 to 25–1.

[2] "Compared to the gimmicky, awkwardly choreographed production we saw from Electro Velvet last year, Joe and Jake are delivering a simple, confident stage show that puts the focus squarely on the song," John Paul Lucas of website ESC Insight said.

"[2] The duo consists of Joe Woolford from Ruthin, Wales and Jake Shakeshaft from Stoke-on-Trent, England.

The national final took place on 26 February at The O2 Forum venue in Kentish Town, London and was hosted by Mel Giedroyc.