10TV is an Indian Telugu-language 24-hour news channel focused on the states of Andhra Pradesh and Telangana.
[4][5] It was marketed as an independent channel with a co-operative type ownership, free from the influences of big businesses.
[8] Kiran Kumar Reddy, then Chief Minister of Andhra Pradesh unveiled the logo of the channel on 14 December 2012.
[5] At the logo launch event, the managing director of the channel, K. Venugopal described it as a co-operative venture of 1.65 lakh people, with each person contributing ₹2,000–4000.
[10][11][8] 10TV was marketed as an independent channel with a co-operative type ownership free from the influences of big businesses.
[11][10] K. Nageswar, a journalism professor and an independent member of the state Legislative Council known for his Marxist views, was the first chairman of the channel.
The management touted this as an alternate model to the ownership of media companies by big businesses.
[2] 10TV aired a programme titled 'Bakasura', where a presenter dressed in the Bakasura attire goes to places where land is being encroached by political leaders, and discusses the topic.