New Hampshire was won by the Republican nominees, former Vice President Richard Nixon of California and his running mate Governor Spiro Agnew of Maryland.

Nixon and Agnew defeated the Democratic nominees, incumbent Vice President Hubert H. Humphrey of Minnesota and his running mate Senator Edmund Muskie of Maine.

[1] Like the rest of Upper New England, New Hampshire in this era normally leaned Republican, however the state had voted overwhelmingly Democratic just four years earlier in 1964, when the staunch conservatism of Republican Barry Goldwater drove the liberal Northeastern United States, including New Hampshire, to deliver landslide victories to Democratic incumbent Lyndon B. Johnson.

The party recovered successfully and won back the White House and New Hampshire was returned to the Republican column.

As of 2020, this is the most recent election in which New Hampshire was not the most Republican state in New England, as Nixon won Vermont by a slightly wider margin.