[citation needed] Rochford lives an active lifestyle and enjoys playing many different sports such as swimming, skiing, basketball and golf in his spare time.

In 2004, Rochford and Jamie Nicholson, his girlfriend at that time, entered a competition to be a part of the Australian television show The Block.

[2][3] Rochford's profile was so increased by his time on The Block that shortly after his win, he was offered a position with the What's Good For You team and joined the television program in 2006.

For example, he was stung by a jellyfish to see what method best relieved the pain; ate 15 kilograms (33 lb) of carrots to see if that consumption would improve his eyesight.

[4] He has hosted a number Nine Network shows including Amazing Medical Stories, What's Good For You and Random Acts of Kindness.