Ayam Brand (simply known as Ayam) is a multinational food company, specialising in prepared foods, including seafood, canned fish (sardines, mackerel, tuna) and canned vegetables, especially baked beans.

Alfred Clouet, a French citizen, founded Ayam Brand in 1892 in Singapore, which at that time was a part of British Malaya.

Clouet used a rooster as the logo of the brand; it was a symbol of his home country.

Active in Malaya in the 19th and first half of the 20th centuries, the brand expanded out of its historical boundaries after the 1950s.

Ayam Brand is a brand leader in specific Asian markets such as Malaysia, Singapore, Brunei, Thailand, Indonesia and Hong Kong for mass market products such as sardines, tuna, coconut or baked beans, while it is centred around Asian cuisine in Australia, New Zealand, France, and the United Kingdom.