BC Powder is an American brand of over-the-counter analgesic pain reliever owned by Prestige Consumer Healthcare and manufactured in Washington, DC.
The product's distinctive, oval-shaped blue logo is a familiar sight to fans at Southern League baseball parks.
Recent advertising and marketing endeavors by the company suggest that it is eager to associate itself with the relief of general body aches and pains as well.
For many years, singer and actor Faron Young was the celebrity featured on many of the product's television and radio commercials.
Recently, most entries have been culled from listeners of the Charlotte, North Carolina–based radio program The Big Show with John Boy and Billy.