BRG was founded in 2004 as Riddell Bell Holdings, Inc. by the private equity firm Fenway Partners, and served as the holding company for Fenway's two sports properties, Riddell Sports and Bell Sports.

In 2014, Easton-Bell sold Easton Sports to focus on its action sports companies, Bell, Riddell, and Giro.

At this time, the holding company's name was changed to BRG Sports.

In 2016, BRG sold Bell (including its subsidiaries Giro, C-Preme, and Blackburn) to Vista Outdoor, leaving Riddell its sole remaining property.

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