[7] The same year, Creative Planet purchased The Studio System, a rival database founded in 1987, from Brookfield Communications.
[10] Two years later, The New York Times Company purchased the now-renamed Baseline StudioSystems and integrated it into NYTimes.com,[11] only to sell it back to Hollywood.com in 2011.
[12] Gracenote, a subsidiary of Tribune Media, purchased Baseline in 2014, citing a desire to better compete against competitor Rovi.
[13] Tribune sold the Gracenote subsidiary to Nielsen Holdings in 2017, including the Studio System.
[10] The combined database, now marketed under the Studio System name, includes information on films, television shows, filmographies, and box office data.