The season began on 2 May 2011 and was planned to end on 9 August 2011, lasting 100 days.

This season also use some of the game mechanics from the Secret Story franchise.

Rayo di Sole was crowned the winner of the season and won €125,000.

Big Brother has chosen 30 hopefuls to move into the house.

They will participate in weekly tasks and matches for treats or to avoid punishments.