The winner, 20-year-old Maíra Vieira from Belo Horizonte, Minas Gerais, received a R$200,000 contract, management, and representation by Ford Models, a new car, a photo shoot for the cover, and a six-page spread within Vogue Brazil.
(Ages stated are at start of contest) First aired: September 4, 2008 In the first episode, the host, Fernanda Motta, and the judges, Érika Palomino, Duda Molinos, and Dudu Bertholini, conducted individual interviews with twenty contestants after which four girls were eliminated and sixteen remained The next challenge was a topless photo shoot for a campaign against breast cancer.
First aired: September 11, 2008 The girls received tips from designer Amir Slama, founder of "Rosa Chá", one of the most important Brazilian labels.
Isabel won the challenge and received a dress and a dinner in the restaurant "Chakras" with 3 friends as a reward; she chose Alinne, Malana, and Marianna to join her.
The girls also had their first runway lesson with Namie Wehby, during which Flavia Gleichmann and Malana were harshly criticized for their walks, and Rebeca was warned about not being able to fully close her mouth.
In the photo shoot, the girls embodied João Machado's plastic art and are dressed in organic food, such as squid, pig ears, beef, and raw salmon.
Dayse Lima was disgusted by being dressed in beef, even being vegetarian, the model tried to be professional but even though it showed in her photos; the judges think that she exaggerated all of her expressions.
After an entertaining message from Pazzeto, the girls are informed by Fernanda Motta that this week's photoshoot will be based on the famous pin up's but at the same time, they will also pose as giants.
First aired: October 9, 2008 To commemorate the Centenary of Japanese Immigration in Brazil, the week they made a tribute to the land of the rising sun.
In the photo shoot, the girls had to dress as super-heroines of manga, suspended 10 feet from the ground by wires, which caused much discomfort.
In the photo shoot, the girls are dressed by the fashion photographer Fabricio Maia and had to pose with actress and model Bia Schmidt.
Elly and Priscila are chosen as the best of the night, with photos that showed a sexy side, but were also glamorous, Maira was praised for her picture being the most versatile and transcended time.
Priscila wins the challenge, getting as a reward one dinner in a famous restaurant with two friends, and a commercial with Fernanda Motta about breast cancer.
The girls then were styled as men for their photo shoot and had to pose in pairs with working models, portraying a sexy couple.
After deliberation, the judges decided to send Marianna home, since she's been criticized for the same reason since the beginning of the competition, and still, didn't let her model side show through.
First aired: November 6, 2008 The candidates are surprised with a trip to an ecological resort in São Paulo, the Paradise Ecolodge, and learn about eco-fashion, a new niche of the fashion world.
In the challenge of the week, should customize a shirt and still parade the catwalk in stylish, with both the concept of creation as valerian the presentation points.
Already in a photo shoot, the theme was the side fashionâ most of the garbage, which should embody monsters of pollution through the creations of Marcio Banfi, Stylist of Fernanda Motta.
Elly was praised by the picture that, although strange, was the only one who figured the issue properly, Priscila had a weak test and back in every sense; Maíra, despite a weak picture, was notable for its development and loss of their paradigms; Malana was criticized for being tense in the trial and not posing, Dayse by opinion and mechanics in their photos and bad attitudes demonstrated by the house.
The girls have access to scenes and are able to talk to big names in fashion, such as Fernanda Bruchiele and Laurencio Adot, as well as participate in a simulated casting with Gabriela Vidal, the agency's La Bien Models.
After talking about how much they want to go to the Top 3, the judges criticize their pictures: Elly demonstrates great body expression, elegance and an absolute control, showing her best work; Malana brings back her lightness in the photos; Maíra showed a bad angle of her face, a harmonious set, but weak and has not yet found the courage and conviction to be a model, still evolving, but is unstable.
First aired: November 20, 2008 After being in shock by the elimination of Priscila, the remaining three girls are preparing for the final challenge, in which they will be tested on everything they had learned so far.
Maíra is extremely professional in the business and its evolution is the most visible, with the largest repertoire of poses, Elly, from Marcus Aurelius, is the most complete of participants, can be light, modern, but Malana, who throughout the competition managed to bring her luster in her eyes, is more sophisticated and mysterious, becoming a model of high fashion, she left her nervousness hinder the commercial and was eliminated.
In the grand finale, the girls go to the hall of SENAC, along with all other participants in the top 13 and Fernanda Motta, the parade of the Neon, from the judge Dudu Bertholini, where the theme is a retrospective of the brand over the years of 2008 and the program itself.
Ultimately, a teary Fernanda announces Maíra as Brazil's Next Top Model for being more complete, professional & ready for the market.
First aired: November 27, 2008 This episode goes back to the beginning of the competition and shows viewers Maira's journey toward becoming Brazil's Next Top Model.