The facility and ticket sales are managed by OVG360[5] (a division of Oak View Group).

Construction was completed and doors opened for the first event on September 20, 2003, with a sold-out exhibition hockey game between the Colorado Avalanche and the Florida Panthers.

The Colorado Eagles established a new record for minor league professional hockey[6] with their 145th consecutive regular-season sellout, set on January 12, 2008, in a victory vs. rival Rocky Mountain Rage.

[citation needed] Blue Arena was previously named the Budweiser Events Center, but changed after Budweiser's contract expired in October, 2023 after which Blue Federal Credit Union was awarded the contract.

The Events Center has played host to: musicians Widespread Panic, David Bowie, Rod Stewart, Yes, and ZZ Top; comedians Bill Cosby, Ron White, Carlos Mencia, Gabriel Iglesias & Larry the Cable Guy; as well as Cirque Du Soleil, Ringling Bros. Barnum & Bailey Circus, Disney on Ice, The Wiggles, Sesame Street Live, and The Harlem Globetrotters.