Bulla Dairy Foods

The company employs more than 600 people across three manufacturing sites across Victoria in Colac, Dandenong, and Mulgrave and a head office and distribution centre in Derrimut, Melbourne.

[3] The product was distributed by horse and cart, and the copper cans were draped with wet bags to keep them cool during transportation.

The copper cans filled with cream were transported to Moonee Pond and had the label ‘Bulla’, so the company's name was unintentionally created.

[4] In 2000, a 6,400 square metre site on Forest St was planned for construction in Colac for manufacturing their dairy products and the plant was operational by 2003.

[12] Bulla Dairy Foods employs more than 600 people within Victoria, Australia and has grown to an international level, exporting their products to 17 countries.

The company's head office is located in Derrimut, Melbourne and the manufacturing sites are in Colac, Dandenong and Mulgrave, Victoria.

In their production site, Bulla has introduced two MTU onsite energy cogeneration modules, due to a grant from the Australian Governments Clean technology food and Foundries investment program.

[15] Bulla Dairy Foods has annual gross sales of approximately $400 million and is the largest selling branded cream in Australia.

[16][17] The company has introduced their dairy range into the Chinese market, with Bulla's frozen products being sold in stores in China and also on two online food retail platforms.

In the Chinese market, Bulla has sold their products in both convenience stores and grocery supermarkets with approximately 800 million people having access to the online platforms.

[22] In July 2019, the New South Wales Food Authority recalled Bulla's ‘Ready to Decorate Ice Cream Cake Base’ for the presence of soy, an undeclared allergen.

The cake was sold in Australian grocery retailers and there was concern for consumer allergies and was deemed a food safety hazard.

[23] Bulla exports their products to locations around the world [5] including; New Guinea, Fiji, China,[24] Singapore, South Korea, Malaysia, Indonesia, Thailand, The Philippines, Japan, Hong Kong.

In 2012, Bulla's Dollop Cream Portions was awarded the ‘best new foodservice product’, for relevance and innovation at the Fine Food Australia Show.

In the same year, the association gave an award for Judges Choice for Bulla's Fairy Bread ice cream due to its creativity.