CFRV-FM (107.7 MHz) is a radio station licensed to Lethbridge, Alberta.

The station first signed on the air on August 28, 1959 at 100.9 FM under its original call letters CHEC-FM.

The station's call letters were changed to CILA in 1979 and increased its power to 100,000 watts.

This makes Lethbridge the largest Alberta market without a hot adult contemporary station, having been overtaken from Edmonton in February 2010, virtually the same time when CKNO-FM signed on the air.

The station has since moved back to a hot AC sound.