[1] Over 10 years later, another attempt at an arts-based channel was proposed when CHUM Limited applied to the Canadian Radio-television and Telecommunications Commission (CRTC) for a license to operate Bravo.

In June 1994, CHUM's application for Bravo was approved, citing its nature of service as focusing on "performance and drama programming, as well as documentary and discussion".

[10] In June 2024, Rogers announced a licensing agreement with Comcast subsidiary NBCUniversal to relaunch the Bravo brand in Canada in September of that year.

Bravo has also produced a limited amount of scripted and non-scripted series and has aired various notable specials, including a telecast of Canadian rock band Spirit of the West's Open Heart Symphony concert with the Vancouver Symphony Orchestra, along with three early telefilms within the Murdoch Mysteries franchise: Except the Dying, Poor Tom Is Cold and Under the Dragon's Tail.

Since the retirement of CRTC's genre protection rules in 2015 outside of news and sports, CTV Drama Channel, by that point, currently airs a mix of programming from U.S. cable and broadcast networks, as well as repeats of Canadian-produced shows to fulfill Canadian content quotas.