[citation needed] The company, Pascucci Torrefazione S.p.A. , is headquartered in Monte Cerignone, Province of Pesaro and Urbino.

Founded in 1883 by Antonio Pascucci, the company began trading coffee and other colonial products.

The Apgujeong-dong location in Gangnam-gu, Seoul, gained popularity as a filming site for the 2001 Korean drama Beautiful Days.

Since 2001, it has supported the career of Italian motorcycle racer Marco Simoncelli and remains a main sponsor of the SIC58 Squadra Corse, a team founded by Simoncelli's father, Paolo, to develop young racing talent.

[4] In recent years, Caffè Pascucci became the main sponsor of Dinamo Tirana, an Albanian football club.