Children's Christmas Parade

Parade sponsors included Wells Fargo, Macy's, Geico, Coca-Cola, SunTrust, Fidelity Bank, Georgia's Own Credit Union, Aarons, Publix, KidsRKids, Ringling Bros, Atlanta Peach Movers, Foresters Insurance, and Southwest Airlines.

In its earliest years, it was sponsored by Davison's, one of the three major regional department stores based in Atlanta until they were eliminated by Macy's.

WSB-TV instead aired a special program, looking back at 40 years of Children's Christmas Parade memories.

In 2013, organizers announced the Children's Christmas Parade would be moving from downtown to Midtown to make way for construction of the new Atlanta Streetcar.

The parade also served as the opening event for the nine-day Festival of Trees, also benefiting CHoA, and originally held at the Georgia World Congress Center.