The aims of their research projects are to understand what causes children to get cancer and to develop improved treatments.

[2] Children with Cancer UK was established in 1987 by Eddie and Marion O’Gorman and their family in memory of their son, Paul, who died from leukemia.

In 2007, they provided funding for a new £40 million biomedical research lab at the UCL Cancer Institute, named after the deceased Paul O'Gorman.

[10] In the early 2000s, the charity co-funded elements of clinical trial that improved outcomes for children with leukaemia.

During the same season, BETDAQ donated its front-of-shirt sponsorship to the charity for its teams Sunderland AFC and Charlton Athletic F.C.