[3] Gaines is also the New York Times bestselling author of two self-help books and the co-author of the memoir The Magnolia Story with Joanna.

After he and Joanna married, the couple continued with his property flipping business, which later expanded to include a retail component.

Before Fixer Upper, the Gaines had already established themselves as local real estate renovators in the Waco area, employing a small staff and having up to thirty different contractors.

[16][17] In 2018, Zillow reported that homes with architectural features mentioned on the show, such as wainscoting, shiplap, clawfoot bathtubs, and barn doors, sold at an average of 30 percent above expected value.

[20][21] As of November 1, 2017, Joanna began selling her "Hearth & Hand with Magnolia" collection at Target Corporation stores.

[32][33] Chip and Joanna Gaines belong to the evangelical Antioch Community Church, which has been criticized for its anti-gay views.

[34] In June 2017, the Gaineses announced that they "settled with the United States Environmental Protection Agency over allegations that they violated rules for the safe handling of lead paint during home renovations."