[1] As such, the "Lutheran Church promoted Christ as the children's gift-giver, hoping to draw attention to the child for whom Christmas was named.

In some traditions, the departure is announced by the ringing of a small bell, which the parents pretend to have heard or which is secretly done by one of the adults in the family.

Since the 1990s, the Christkind has faced increasing competition from the Weihnachtsmann, caused by the use of the American version of Santa Claus as an advertising figure.

A well-known figure is the Christkind at the Christkindlesmarkt in Nuremberg, which is represented by a young woman chosen every two years for this task.

Christkindl is also a part of the city of Steyr in Austria, named after the allegedly miraculous wax statue of Christkind in the town church.

At present, belief in Ježíšek is upheld in modern Czech society, despite having the lowest rates of religious affiliation in the world.

[14] The name represents a Gallicized form of "Christkind" and the tradition was most likely brought to the area by German-speaking settlers from Switzerland.