[3] The Association organizes activities to encourage editorial and journalistic standards, and compile industry research and data for its members.

CRMA also represents member magazines on major national and regional public policy issues.

[3] The organization's membership comprises publications from the United States, Canada and Mexico.

The awards are managed on CRMA’s behalf by the University of Missouri School of Journalism.

[1] The Association's members are primarily publications focused on general interest topics covering a local or regional area and distributed through the mail or through newsstand sales.