Coterie is an American modern baby care brand based in New York City.
[2] Since inception, the brand has raised a total of $26.65 million in funding, including a $2.75 million seed round in 2020 led by Willow Growth Partners, with participation from RiverPark Ventures, M3 Ventures, and TA Ventures.
[3] As of 2020, Coterie sold more than 1 million diapers per month, indicating substantial market penetration.
[4] The brand has garnered endorsements by celebrities including Ashley Graham and Karlie Kloss.
[5][6] Coterie specializes in producing absorbent and sustainable diapers, soft baby pants, plant-based wipes and other baby care products.