The fairs generally feature artists and dealers of counterculture media and art including books, zines, catalogues, posters, prints, tapes, vinyls, and others.

The John Marchant Gallery also presented Jamie Reid's collection of art and media from the punk era.

[2][5] Like all subsequent Cultural Traffic events, the inaugural one hosted book launches and exhibitions and featured lectures, live performances, and panel discussions.

[8] The event's first New York iteration took place on 7 May 2017 and was hosted at the Hester Street Fair on the Lower East Side in Manhattan.

The fair featured 35 exhibitors including Jamie Reid who created two Donald Trump pieces for the event.