Digimarc

Digimarc products are created for multiple industries such as apparel, consumer packaged goods, health and beauty, and automotive.

In 1996, after initial venture funding, the company released its first product: a digital watermarking plug-in bundled with Adobe Photoshop, Corel and Micrografix software.

[4] That same year, the company contracted with a consortium of central banks to develop a global system used in deterring digital counterfeiting of currency.

[5] Those assets led to the establishment of Digimarc ID Systems®, a division of the company that would eventually focus on protecting the authenticity of driver licenses in 37 states, which was sold off in 2008.

[8] In 2021, CEO Bruce Davis retired and was succeeded by Riley McCormack who had previously served as Lead Director of the Digimarc Board.