Drop Stop is a patented[1] device designed to prevent items from falling between a car's front seats and center console.
[6] According to Newburger and Simon, the space between the center console and the front seats is always in dark shadow and thus the black color of Drop Stop matches any car's interior.
[11] Drop Stop was featured on a segment of The Marilyn Denis Show entitled "The Best As Seen on TV Products",[12] ABC's The View,[13][14] and Shark Tank.
[16] On a follow-up episode of Shark Tank, which aired on November 22, 2013, Drop Stop announced a $2,000,000 purchase order with Walmart.
[17] On March 19, 2014, Newburger and Simon were featured with their invention on The Queen Latifah Show wherein they were referred to as "some of Lori’s most successful inventors.