[2][3] Dude Wipes were invented by founders and childhood friends Sean Riley, Brian Wilkin, Ryan Meegan, and Jeff Klimkowski from their apartment in Chicago, Illinois in 2010.

[7] In 2015, the founders of Dude Products appeared on ABC reality television program Shark Tank, and secured a $300,000 investment from Dallas Mavericks owner Mark Cuban for a 25% stake in the company.

[16][1][17] In 2016, signs for Dude Wipes appeared numerous times during Fox's broadcast of the 2016 World Series at Wrigley Field as part of a guerrilla marketing campaign.

[20] During WWE’s WrestleMania XL in April 2024, the Dude Wipes logo was consistently displayed, surrounding the ring and venue during matches, as millions watched the global event.

During October 2024, Fish Tank an online interactive reality gameshow created by Sam Hyde and Jet Neptune, Dude Wipes featured as a fictional sponsor of the hit show.