Durex is a brand of condoms and personal lubricants owned by the British-Dutch company Reckitt Benckiser and currently led by Ben Wilson.

[2][3][4] The first book on The London Rubber Company and the history of Durex condoms, written by Jessica Borge, was published in September 2020 by McGill-Queen's University Press.

[6] In 2007, the last factory making Durex condoms in the UK stopped manufacturing and production has since moved to China, India and Thailand.

[9] Due to a relatively conservative culture surrounding sex, Durex's marketing in China is often indirect and subtle, often involving lighthearted humour.

[12] Durex targets Chinese users on Sina Weibo aged from 20 to 40, and primarily men under 35 years old.