[1] The text was initially published in 1996 by John Wiley & Sons and, as of 2017, available in its seventh edition.
The Economics of strategy, 5th édition has been translated into French by Thierry Burger-Helmchen, Julien Pénin and Caroline Hussler, under the title "Principes économiques de stratégie", edited by DeBoeck.
The book uses economic theory to discuss and to quantify popular concepts of modern business strategy.
[2] The text is technical in its approach but accessible due to its numerous real-world examples.
The examples are drawn from around the globe and cover various business practices from the eighteenth century to modern days.