The full video song, featuring scenes directly from the film, was released on 1 July 2019 on YouTube.

[6] In an interview with The Hindu, Vishnupriya said "DSP Devi Sri Prasad sir once called me for a recording and I had no idea at that time that it was for a Mahesh Babu film".

[9] Vamshi Paidipally said that the song is placed when Mahesh Babu's character Rishi is a carefree college student.

[11][12] Vamshi revealed that the duet song will appear in the first half of the film, when Babu's character Rishi is a carefree college student.

[16] Reviewing the song, Neeshita Nyayapati of The Times of India wrote "Hemachandra and Vishnupriya Ravi's Everest Anchuna is the token duet number between the protagonists.

This number is yet another crowd favourite with Vishnupriya's vocals truly standing out amidst the subpar lyrics and music that keeps switching tracks.

[23] Vishnupriya Ravi, the singer of the track revealed that she started getting several singing offers after the song's success.

[24] Raju Sundaram won his second National Film Award for Best Choreography for creating completely new and eye-pleasing dance steps while taking the story forward.

[25][26] Hemachandra and Vishnupriya Ravi performed the song at the film's pre-release event held at People's Plaza, Necklace Road, Hyderabad.