EyesOn Design are a series of events including an annual car show and a fundraiser for the Detroit Institute of Ophthalmology in Michigan, United States.
To ease access and accommodate the increasing public attendance, the design chiefs at DaimlerChrysler, Ford, and General Motors suggested that the event be hosted by one of their companies each year.
According to General Motors, the 2003 event was the largest, most complete collection of concept vehicles ever assembled representing the very best efforts of GM, Ford, Chrysler, and other automakers.
[4] A Founding Chairman of the annual EyesOn Design event, Chuck Jordan, was commemorated during the January 2011 North American International Auto Show in Detroit.
Judging in numerous classes is "based not on the quality of the restoration or authenticity"; rather it is on the basis of their "the design character, emotional appeal and artistic excellence of the vehicle.