Fine Hygienic Holding

Fine Hygienic Holding (Arabic: الصحية القابضة مجموعة فاين, abbreviated FHH), is a wellness company with dual headquarters in Amman, Jordan and Dubai, UAE, founded in 1958 by Elia Nuqul.

FHH mainly specializes in the production of wellness and hygienic products, including sterilized facial tissues, kitchen towels and toilet paper, baby and adult diapers, as well as natural, healthy beverages after obtaining a majority stake in the Arabian natural food and beverage brand, Nai Arabia Food Co, and a recent addition of personal protective equipment (PPE), germ protection solutions and nutrition supplements .

FHH employs over 3,000 people of more than 30 different nationalities, operating in Jordan, Egypt, Saudi Arabia, the UAE, and serves over 80 markets across the Middle East, Africa, Europe, Asia, and the United States.

[17] In 2007, FHH launched its flagship CSR program, Khair Al Koura,[18] which promotes sustainable socioeconomic development in Al-Kourah District of Jordan's Irbid Governorate.

[19][20] In 2021, FHH launched its new CSR initiative Fine Academy, which trains students in sector-relevant areas where there is a recognized skills-gap, including in supply chain management.