The company originally sought to develop a large sugarcane plantation and built the first distillery in Chichigalpa (about 120 km from Managua) at the base of the San Cristóbal Volcano.

The company now sponsors the Flor de Caña Open, an event on the PGA Tour Latinoamérica,[8] in addition to international bar-mixing competitions.

Each rum is aged in a charred oak barrel having previously been used to mature bourbon whiskey, and is also created to comply with kosher standards.

[14] In 2013 the company updated its bottle design, that includes examples of the rum's award wins and a volcano, intended to represent the volcanic soil of Nicaragua.

[20] It has captured gold, silver, and bronze medals and has received high recommendations from wine and liquor enthusiasts.