The mall underwent renovations throughout the mid 1990s, attracting new stores such as Kohl's, Burlington Coat Factory, and Bass Pro Shops.

Following the sale of Mills's portfolio to Simon Property Group, the mall was sold several times afterward, while continuing to lose many of its key tenants.

[2] Initially, the site at the northeast corner of the Interstate 275 beltway's interchange with Winton Road was to consist solely of Bigg's, a local hypermarket chain.

[11] Immediately after the Bigg's wing of the mall opened, Elder-Beerman was confirmed for the vacated anchor left behind by B. Altman's relocation.

[11][10][13] About one-third of the mall tenants were open by this day, including Bonwit Teller, B. Altman, Parisian, and the food court.

[17] Another major tenant present at opening day was a 100,000-square-foot (9,300 m2) entertainment complex called Time Out, featuring a carousel and miniature golf course.

[18] LJ Hooker filed for bankruptcy soon after the mall opened due to debt accrued by the company's expansion in the United States.

[20] Despite the mall's troubles, the owners of Parisian noted that the store's sales were strong enough for the company to consider expansion in the Cincinnati market.

[26] In October 1990, the mall was sold to a partnership called FFM Limited, headed by a group of banks which had loaned to LJ Hooker most of the $250 million in construction costs.

Surrounding Bigg's, the eastern wing became "The Markets at Forest Fair", which featured tenants centered on "value, services, and convenience".

Finally, center court and the former location of Bonwit Teller became "The Festival at Forest Fair", focused on entertainment and new restaurants.

[39] The mall underwent a myriad of changes soon afterward, including three anchor stores that all opened in October 2000: Bass Pro Shops opened in the former Parisian,[40] Burlington Coat Factory (now known as just Burlington) replaced the former "Festival" wing,[38][41] and Stein Mart entered Ohio with a temporary outlet store in the space previously occupied by Dawahares.

[42] Also joining the mall between 2000 and 2001 were Media Play,[43] Off 5th (an outlet division of Saks Fifth Avenue),[44] and the first Steve & Barry's sports clothing store in Ohio.

[48] Renovations began in January 2003, which included new paint, floors, and signage throughout, along with differently-themed decor for each wing of the mall, typical of properties developed by Mills at the time.

[53] Inline tenants at this point were focused mainly on discount stores and amenities suitable for families, as was typical of other properties developed by Mills.

In addition, the president of Bigg's reported that their store in the mall had constantly struggled in sales due to it being located at the back of the property.

[60][61] Under North Star's ownership, Steve & Barry's vacated due to the chain going out of business,[59] while Off 5th, Guess, Lane Bryant, and Dress Barn relocated to a newly built outlet mall in Monroe.

[69] The proposed relocation of Bass Pro Shops, combined with the continued delinquent taxes, created delays in any further attempts at redevelopment.

[70] Further redevelopment plans through association with Prudential Commercial Real Estate fell through in 2014 when that company's listing agreement expired.

[74] Inspectors from the city of Forest Park cited the building for a number of code violations throughout 2020, including sealed emergency exits and graffiti.

[75] Officials of both Butler and Hamilton County submitted plans to the state of Ohio in 2022, calling for $9.5 million in funds to demolish the mall.