"Forever Came Today" is a 1968 song written and produced by the Motown collective of Holland–Dozier–Holland, and was first made into a hit as a single for Diana Ross & the Supremes in early 1968.

HDH, and particularly lyricist Eddie Holland, had become dissatisfied with both their pay and the working atmosphere at Motown, and resultantly created very little music during the latter half of the year.

[6] Cash Box praised "the stunning vocal sound of Diana Ross" and "superlative orchestral tension," saying the song had "fine dance appeal and lyrical attraction.

"[7] By the time of the single's release in early 1968, Holland-Dozier-Holland had staged a work slowdown and eventually no longer came to Motown's Hitsville U.S.A. studio.

The Jacksons had replaced the Supremes as the label's top-selling act during the early 1970s and by 1975 were going through problems with Motown and making plans to leave the company.