gamerDNA Inc. was a social media company for video game players founded on September 21, 2006.

[5][6] The company has been compared to a Facebook and MySpace for online game players, [7] Some industry analysts have observed that social networks for online games are part of a new trend in which major MMORPG products are spawning secondary industries.

These features allowed players to maintain social contact with each other as they grow beyond individual games, guilds or servers.

The service also allowed members to form groups oriented around their gaming guilds and clans, including features for event scheduling, roster management and private communication.

In April 2008, the company raised $3 million and changed its name from GuildCafe Entertainment Inc. to GamerDNA Inc.[10] In April 2008 GamerDNA acquired 360voice, a service that generates blogs using Xbox 360 gameplay data using a data feed offered by Microsoft.